John
Hassall, the son of a naval officer, was born in Walmer, Kent in 1868.
He studied art in Antwerp and Paris and eventually became a full-time
illustrator. As well as designing posters, Hassall illustrated children's
books. The poster for the Belgian Canal Boat Fund was an attempt to
raise money in order to send food, clothing and medical aid to civilians
living in Allied controlled Belgium.
Hassall died in 1948.
John Hassall, Belgian Canal Boat Fund
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