William (Billy) Townley was born in Blackburn on 4th February, 1866. He played football for Blackburn Swifts and Blackburn Olympic before joining Blackburn Rovers at the beginning of the 1888-89 season.
The first season of the Football League began in September, 1888. Preston North End won the first championship that year without losing a single match and acquired the name the "Invincibles". Blackburn Rovers finished in 4th place, 14 points behind Preston.
At the beginning of the 1889-90 season Tom Mitchell, the club secretary, recruited four top players from Scotland: Tom Brandon, Johnny Forbes, George Dewar and Harry Campbell. Local lads, Billy Townley, Nathan Walton,